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Miele creates a built-in Nespresso machine

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March 1, 2005

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March 2, 2005: Nespresso and Miele, have announced the launch of a new built-In Miele/Nespresso coffee machine. Gizmag tested a Nespresso coffee machine 15 months ago and we were knocked out by the quality and range of the sealed Nespresso coffee cartridges. The Miele/Nespresso CVA 2000 machine also represents a new generation of kitchen appliances offering a sophisticated design and cutting edge espresso machine technology that integrates into modern kitchen environments.

A 19-bar, high-pressure pump and two thermo blocs that separately control coffee and steam temperature make it a high performance machine. The Built-In Miele/Nespresso CVA 2000 also features unmatched convenience thanks to its automatic capsule selection, its user-friendly digital programming and its unique milk-frothing device that enables consumers to prepare high quality cappuccino and caffe latte at home.

The Built-In Miele/Nespresso machine works exclusively with Nespresso's innovative, patented capsule system, which can be a strength and a weakness - suggest have a read of our previous article on Nespresso to understand the proes and cons.

For example, the finest green coffee is selected, roasted, ground and then hermetically sealed into a colourful capsule with what nespresso considers to be "exactly the right measure of premium coffee for one perfect cup."

Unfortunately, we don't agree with them - we like ours stronger than they produce as standard - if we liked it their way, the machine would be near perfect as the Nespresso capsules eliminate inconsistency and the capsule design allows for cleaner espresso making, the coffee maintains its freshness, and the machine is totally mess free.

The Nespresso Club offers consumers 12 varieties of coffee in two ranges adapted to either a short cup (Espresso range) or long cup (Lungo range). Nine exclusive 'grand cru' blends are available, including the light and velvety 'Volluto' (gold capsule), the creamy Capriccio (dark green capsule) and the intense Ristretto (black capsule) as well as two decaffeinated blends.

In addition, Nespresso has recently launched its Lungo family of coffees designed to satisfy a wider range of coffee tastes on more occasions. The Lungo range includes three mild yet intense coffee varieties for those moments when consumers prefer to drink a longer coffee that consistently offers the rich taste and aromas as well as the exquisite crema for which Nespresso is renowned. Lungo is a "long cup" coffee, which is specifically designed to be served in a 110 ml cup, with or without milk.

Two additional premium coffees, blended from exceptional and rare harvests, are also offered each year as the 'Special Club' and 'Limited Edition' varieties.

The Built-In Miele/Nespresso machine is a stylish and state-of-the-art kitchen appliance and retails for AUD$2,799 (Stainless Steel) or AUD$2,899 (Aluminium).

All Nespresso machine owners automatically become members of the Nespresso Club.

Members can seek advice about the coffee varieties and machines as well as order capsules twenty-four hours a day, seven days a week by phone, fax or Internet for guaranteed delivery within three working days. Nespresso products are sold in more than 30 countries through 17 subsidiaries located in Switzerland, France, Belgium, the Netherlands, Germany, Spain, Great Britain, Austria, Italy, Portugal, Norway, Poland, Russia, Japan, Hong Kong, Australia and the U.S.A., as well as through a network of independent agents, spread throughout several countries in Europe, Asia, the Caribbean and the Middle East.

Clean and simple to use, the Nespresso system successfully combines advanced machine technology with superior quality ground coffee in a uniquely designed capsule. With the Nespresso Club, consumers can seek advice or order coffee and accessories 24 hours a day via the Internet or toll-free telephone and fax. The Club, the machine and the coffee capsules form the three key pillars of the Nespresso system.

There are currently 28 Nespresso Boutiques in more than 26 locations, including Paudex, Geneva, Bern, Basel, Zürich, Paris, Marseille, Lyon, Lisbon, Rome, Amsterdam, Brussels, Antwerp, Hamburg, Düsseldorf, London, Vienna, Barcelona, Madrid, Milan, New York, Lucerne, Bordeaux, Strasbourg, Nice and Moscow.

About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, Telstra.com.au (Australia's largest Telco), Seek.com.au (Australia's largest employment site), top100.com.au, hitwise.com, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon
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