Bluetooth-enabled proximity dating service

Just for the record, internet dating (computer-mediated matching) sites make up around 1% of all internet sites visited (Hitwise.com data based on monitoring the internet browsing habits of approximately 20 million internet users in America, Hong Kong, Singapore, Australia, New Zealand and the United Kingdom).

That number may seem small, but it comparison to all internet traffic aggregated by genre it is fact VERY LARGE - dating sites get more traffic (in terms of visits and page views), than all automotive-related traffic, or all gambling-related traffic. Both tose industries are gargantuan and measure their global turnover in the US$ billions.

Internet dating is now seriously mainstream as the roughly 30% of the world's adult population who are single attempt to find a compatible partner and have flocked to the safety and anonymity of the internet.

An even more curious phenomena is the percentage of internet visits to dating sites in different countries. Clearly there are some significant cultural and social factors at play here.

The Hitwise data for each of those countries it currently monitors for the month of January make an interesting comparison. These statistics represent the percentage of all internet site visits by the population of the following countries: United States -1.02% of all internet site visits are to dating sites United Kingdom - 0.67% of all internet site visits are to dating sites Australia -1.02% of all internet site visits are to dating sites NZ - 1.48% of all internet site visits are to dating sites Hong Kong - 0.76% of all internet site visits are to dating sites Singapore - 2.07% of all internet site visits are to dating sites

We're a curious bunch us human beings!

Thanks to our mate Red from the Red Ferret Journal, one of our favourite blogs for technologically-interesting Gizmos and ideas.