Jeep's 'Gladiator' pickup reborn

November 20, 2004 Chrysler has shown the first design for a rugged, midsize 'lifestyle pickup' called the 'Gladiator' based on the popular Jeep Wrangler sport-utility. The name 'Gladiator' has been used by Jeep in the past for pickup models built from 1963 to 1969 and this design continues to honour the Jeep brand heritage with its rugged functionality and instantly recognisable styling.

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