FanTESStic - a soap opera just for mobile phones

November 6, 2004 In the coming era of ubiquitous handheld wireless access to all media types, entertainment will inevitably be very different. One significant development in new media was the recent UK launch of an MMS soap opera designed for mobile telephone users. The new format from the same company which brought us Big Brother, involves fresh thinking about the new information and entertainment tools society has, or will soon have, at its disposal. FanTESStic consists of 80 comic strip-style episodes and runs over a 16-week period. The storyline is based on a female DJ in Ibiza who has lost her identity and is struggling to get it back. In case you haven't guessed yet, her name is TESS.

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