New chip points the way toward handheld TV

October 29, 2004 The age of ubiquitous media got a little closer this week when Texas Instruments (TI) announced it is developing a chip that will offer live, broadcast quality digital TV on a mobile phone.

Code-named "Hollywood," the chip will receive live digital TV broadcasts using new television infrastructure that is being developed for mobile phones, doing for mobile phones what HDTV did for home TVs. It will capture broadcast signals and allow subscribers to access different types of content including live television, pay-per view, interactive TV, packaged services for sporting events, music videos, menu/guide systems and more whilst on the go.

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