October 29, 2004 Wiziway Australia & NZ has introduced a new way to bridge the gap between printed media and the Internet: a simple click of a USB powered device, a clicker, is all that is required to take the user directly from the printed document to a web page, or download files from the Web.
Wiziway's software solution consists of the reading of a 3mm tag (printed in the document) by an optical reader. The reader recognises the URL contained in the tag and uses the default browser on the computer.
Lyons, France based software developer Wiziway has already made major inroads with catalogue publishers in Europe. Major building supplies, technical and office supplies companies have been using the technology for their catalogues for the past two years.
Tags can contain a URL, an email address or an alphanumeric code.
Wiziway was originally designed for catalogues; however applications span into training, publishing and any industry that require to link printed manuals or publications to the Web.
Wiziway Australia & NZ is the exclusive distributor of Wiziway technology http://www.wiziway.com.au