The lure of the fast growing Chinese economy to foreign companies was never more evident than the June 2004 Auto China Show held in Beijing. Just 14 years after its inception, the show drew almost half a million visitors, and every credible auto company in the world. The reason for this heightened attention is the rapid growth of the Chinese car market over the last few years. Automotive production grew 68% in 2002 and a further 35% in 2003, topping 4.4 million vehicles and passing Germany as the third largest auto market in the world.
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