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Mobile Lifestyle differs dramatically between countries and cultures


June 4, 2004

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The mobile telephone has had an even greater impact than the internet in changing the way humans communicate and interact.

Whilst the mobile has changed the way the population of technologically advanced countries communicate, for many nations it is a revelation - those countries which had only rudimentary fixed line telecommunications systems prior to mobile telephony arriving, have leapfrogged a generation of infrastructure and embraced the new technology on an even greater level.

The differences in the way mobile telephony has been accepted into different cultures is particularly evident in a new research report entitled the Siemens Mobile Lifestyle Survey.

The report was completed in December 2003 from 3000 interviews conducted in Australia, China, Hong Kong, Indonesia, India, Malaysia, Philippines, Taiwan and Thailand regarding the way different countries use their mobile telephones.

The following 20 statements were answered true or false by all respondents in the survey. Click the picture to see how your country/gender fared.

Some quite astonishing results.

About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, Telstra.com.au (Australia's largest Telco), Seek.com.au (Australia's largest employment site), top100.com.au, hitwise.com, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon
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