Interactive Name Badge puts compatible people together

"nTAG understands the key role that conferences and events play in business development," says George Eberstadt, Co-founder of nTAG, "and we recognize that the best way to maximise the value that these gatherings deliver is to ensure that the people who come to them connect with others that have shared interests and needs."

nTAGs also help event hosts evaluate the success of an event without going through the time consuming process of reviewing paper surveys and feedback forms. With nTAG, the first wearable networking technology, the feedback on any gathering is measured immediately and accurately. On-site polling and surveys gather a variety of opinion data, valuable to both host and attendee.

Disruptive technology

American company nTAG has released one of the most significant new products into the seminar interactive name badge created to encourage attendee networking at business and social events.

Warren Lester founder of B2B caf' and one of the leading networking facilitators in the country believes nTAG could have a significant influence on the way networking events are conducted in the future. "This is potentially disruptive technology,' Lester told Gizmo. 'If it is as good as it appears to be, it could change the way we connect at all levels forever in both social and business environments.

'Any networking event is hit and miss in terms of meeting the right people and this significantly improves the chances," said Lester, who introduced his own analogue technologies to networking events four years ago in a move which enhanced the relevance of networking.

The B2B Caf' system involves the wearing of different coloured nametags; blue for innovator/entrepreneur, red for investors and yellow for intermediaries. Lester sees the nTAG system as being a significant improvement on the relevancy theme. "This is heaven on a stick for people like me. The whole issue of networking is getting enough information to see there's a common ground and nTAG does that at the same time as providing an anchor for conversation.

'NTAG enhances the free flow of information and minimises the chaos aspects of networking'It also breaks barriers and minimises the shyness aspect of people - if you want to find a partner, this could be the icebreaking application.

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