Yahoo! Mobile Phone Plan Comparison site


September 26, 2003

Saturday September 27, 2003

Consumers demand choice, but the growing number of mobile phones plans available (and the jargon that can surround them) can create a minefield for anyone entering the fray. To simplify the process, Yahoo! Australia & NZ have relaunched their Mobile Site ( featuring extensive mobile phone and phone plan comparisons and "phone-finder" functionality that matches available phones and plans with the criteria sought by users.

The site also provides telecommunications news, instant messaging services for Optus, Telstra & Vodafone Users plus games, polyphonics, wallpapers & ringtones.

About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, (Australia's largest Telco), (Australia's largest employment site),,, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon
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