The latest addition to the qualtiy mid-range Coolpix range follows the 2500 released earlier this year and adds more pixel punch - 3.2 effective megapixels - along with an improved version of Nikon's inner-swivel lens. Unique to Nikon, the inner-swivel design enables image capture at acute angles while protecting the lens when not in use. The charcoal gray colour scheme is also new and the features are exceptional for an "put of the box" digital camera - macro-photgraphy as close as 4cm from the subject, the versatility of twleve pre-set shot modes (including back light, fireworks show and beach/snow, 35 seconds of video capture and a clever Quick Review function that enables viewing of the previous shot on one-quarter of the LCD screen while simultaneously keeping the live action in frame.

Australian distributor Maxwell Optical Industries expects the Coolpix 3500 to be available from early December for AUS$949.