Brabus makes the Tesla even greener


December 4, 2010

The TESLA Roadster Sport BRABUS Green Package

The TESLA Roadster Sport BRABUS Green Package

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Most industries have a legacy mind-set but few are as heavily blinkered as the performance car industry. Recognizing that gas-guzzling sports cars will be seen as archaic as the fossil-fuels they burn a few decades from now, German ultra-performance remanufacturer Brabus has been quick to establish its green credentials. It was the first to offer customization of the Tesla Roadster and now the company’s ultra-exclusive TESLA Roadster Sport BRABUS Green Package includes a quick charge station for the customer’s garage, 30,000 kilometers (18,641 miles) worth of eco-electricity with which to run it and a one-year unlimited-use pass at all public RWE charging stations. Sadly, it’s only in Germany, but we can see this being the start of electric cars being marketed quite differently.

In customizing the TESLA Roadster, Brabus decided to go beyond just refining the vehicle, recognizing that the decision to buy a premium electric sports car would be even easier if customers had their own high-speed charging stations at home and the electricity used in the vehicle could be certified as environmentally friendly Eco Electricity.

Hence an installed RWE-BRABUS quick charging station is included in the TESLA Roadster Sport BRABUS Green Package. The charger is three times faster than charging the two-seater at a normal household power outlet - in less than six hours the open-top eco sports car can be fully charged for its operating range of 350 km (220 miles).

Eco-friendly power is available away from home as well. The Green Package also includes a one-year pass for free use of all public RWE charging stations.

The TESLA Roadster Sport BRABUS Green Package also comes with exclusive equipment. It includes an even more spectacular appearance. To give the mid-engine sports car an even more striking face the BRABUS designers refine the front fascia with an especially light carbon-fiber front lip and LED daytime running lights integrated into the front grille.

The sides of the TESLA are refined with futuristic BRABUS underfloor ‘Space Lights.’ They are activated with the keyless fob or by opening a door.

In the rear the BRABUS rear wing and the BRABUS rear diffuser draw the eye’s attention. Both are made from lightweight yet high-strength carbon fibers. The round taillights are emphasized with color-coordinated applications.

BRABUS fulfills any color request on the electric sports car. The palette ranges from conventional metallic and non-metallic paints in any color imaginable to matte paints and effect paints with genuine crystals.

A custom-tailored BRABUS tire/wheel combination provides better driving dynamics. The two-seater is refined with weight-optimized BRABUS Monoblock S alloy wheels in size 7Jx18 in front and in size 8.5Jx19 in the rear. The matching high-performance tires in sizes 215/35 ZR 18 in front and 255/30 ZR 19 on the rear axle were selected specifically for their low rolling resistance.

Innovative ideas have fueled the success of BRABUS for more than three decades. With its tuning program for the TESLA Roadster the company from Bottrop also addresses an issue often criticized in electric cars: The engine sound. To lend the two-seater a more exciting sound the BRABUS electronics specialists developed a space sound generator which can provide various engine sound simulations such as the sound of a typical V8, the blood-curdling sound of a full racecar or two futuristic soundscapes called Beam and Warp. The sound intensity is dependent on the respective power output of the electric motor.

The BRABUS customization program for the TESLA Roadster also includes exclusive options for the interior. It begins with scuff plates with illuminated BRABUS logo that are integrated into the top of the rocker panels.

The company upholstery shop meticulously creates exclusive interiors for the two-seater by hand. The interiors are crafted from especially soft and durable BRABUS perforated lightweight leather and Alcantara. An additional highlight is the backstitched lightweight leather that covers the vehicle floor.

About the Author
Mike Hanlon Mike grew up thinking he would become a mathematician, accidentally started motorcycle racing, got a job writing road tests for a motorcycle magazine while at university, and became a writer. As a travelling photojournalist during his early career, his work was published in a dozen languages across 20+ countries. He went on to edit or manage over 50 print publications, with target audiences ranging from pensioners to plumbers, many different sports, many car and motorcycle magazines, with many more in the fields of communication - narrow subject magazines on topics such as advertising, marketing, visual communications, design, presentation and direct marketing. Then came the internet and Mike managed internet projects for Australia's largest multimedia company, (Australia's largest Telco), (Australia's largest employment site),,, and a dozen other internet start-ups before founding Gizmag in 2002. Now he writes and thinks. All articles by Mike Hanlon

beni her etkinlikten haberdar edin

Ali Çetingül

When I first saw the news in the Blackberry phone I thought... um.. BRABUS and TESLA... BRABUS is too redneck for my taste but still they do like petrol engines... maybe they just tried to save the tesla... But then agian I though: but putting a mercedes sourced petrol engine in a tesla... is nothing more than One way of ruining a lotus elise! Then I actually look at the full post and decided that people that can TOP my worse thoughts, do exist! I\'me growing desperate in this GREEN Desiesed world. Stop making electric-battery cars and go the Hydrogen fuel cell way... NOW... and PLEASE PLEASE let the sports cars untouched... leave the greenness for the everyday vehicle and leave the sports cars with their glorious petrol engines.

Facebook User

Fast charging time of 6 hours?? Eco friendly garbage costing five times the amount of a mid-size, high quality car? To make the money and to produce the eco-friendly car, the amount of time and effort by people and the materials and energy used is multiplied. So does it mean that the buyer can work five times more, but doing only an eco friendly job, so as not to produce five times more carbon footprint. The entire concept of heavy, expensive, battery driven junk is a total bald-face lie, has nothing to do with saving the environment, but a giant political dead end tax raising scheme. Politicians lack the intelligence and honesty to admit, they cannot and are not willing solve the problem properly. Nobody wants to analyze the issue from the very beginning to the very end!!!

Gyula Bognar

I\'m all for electrical power, but methanol as a fuel/energy carrier seems like a good option.

Søren Algreen-ussing
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