Attitudes-to-Enterprise test identifies likely entrepreneurs

A test that could help identify the next generation of entrepreneurs has been devised by an academic at Kingston University in South West London. As well as spotting students who are more likely to start their own business, the Attitudes to Enterprise test also aims to find out which young people show a flair for self-employed enterprise or through running their own community project. Researcher Rosemary Athayde of Kingston’s Small Business Research Centre developed the test to find budding business leaders among school pupils aged 15-18 and to evaluate whether schemes for young entrepreneurs had any impact on pupils’ ambitions. She has also adapted the test to suit undergraduates.

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