adidas unveils adizero f50 “smart” football boot

For a long time, the technological advances in footwear were limited to lighter and more durable materials, and improved support and comfort. But the miniaturization of electronics and wireless technology is opening up the possibilities for extending the capabilities of the humble shoe. With sports men and women striving to find even the tiniest advantage over their opponents, sports footwear is generally the place to look for the latest advances in footwear as evidenced by the latest offering from adidas. The company describes its new adizero f50 football boot, (or soccer boot depending on your location), as a “football boot with a brain.”

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