Window shopping of the future will be exactly that, with consumers able to make purchases from in front of the store, even after hours. Using 3D imaging technology, researchers in Germany are developing a system capable of recognizing facial gestures and hand position, so that shoppers can control a digital shop window display. The system allows for transactions, and can collect data on shopper trends without collecting personal data such as facial recognition. For those germ-conscious shopaholics who think public touchscreens are a conduit for nasties, this is the interactive shop window for you.
Read the full article: Interactive shop window displays in the works